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UPDATE: Effort to Rewrite Tenn. Whiskey Law Fails for Year

By: Associated Press
By: Associated Press

UPDATE 12:20PM NASHVILLE, Tenn. (AP) -- The Senate sponsor of an effort to rewrite the legal definition of Tennessee whiskey has withdrawn the measure from consideration this year.

Republican Sen. Mark Green of Clarksville on Tuesday moved the bill that has pitted two global liquor giants against each other to a summer study committee.

Under a law enacted at the behest of Jack Daniel's last year, spirits must be charcoal filtered and stored in unused oak barrels in order to print "Tennessee whiskey" on their labels.

Some smaller distillers including George Dickel, Pritchard's and startups like Full Throttle called the law too restrictive, and asked for the regulations to be repealed.

Jack Daniel's is owned by Louisville, Ky.-based Brown-Forman Corp., while Dickel is owned by global rival Diageo PLC.


-- House and Senate committees are scheduled to take up bills seeking to undo the legal definition of Tennessee whiskey enacted last year.

The current law requires spirits to be charcoal mellowed and stored in unused oak barrels in order to print "Tennessee whiskey" on their labels.

The law was passed at the behest of Jack Daniel's, which distills its whiskey about 65 miles south of the state Capitol, in Lynchburg. Some smaller distillers including George Dickel, Pritchard's and startups like Full Throttle oppose the law as too restrictive.

But other new distillers agree with Jack Daniel's that dialing back the law could lead to quality problems like artificial colors and flavoring.

Jack Daniel's is owned by Louisville, Ky.-based Brown-Forman Corp., while Dickel is owned by global rival Diageo PLC.

(Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)


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