S-A-L-E

It's 4 letter's catching the eye of anyone shopping for a car, and local dealers have plenty of them.

"We got 0% financing going on with a lot of stuff right now," said Nick Narramore, salesman at Leachman Buick.

"We got manufacture rebates," said Powell, sales consultant at Leachman Buick.

And most people have one thing in mind these days when looking for a new car...

"Something that gets very good gas mileage!" exclaims one car shopper.

"I'm just looking for small and good gas mileage," adds another.

But for Lindsey Hendricks and her husband, they're looking for an SUV and this could be a great time to buy one.

"It's a good time because gas prices are so bad, so companies know SUV's aren't gonna sell as well so the prices are down," says Hendricks.

And she's right.

"It's the best time to buy it," adds Powell.

"Some of the large SUV's we have over $10,000 off some SUV's," says Pirtle.

But what about the role of the hyped up Hybrid?

"As far as difference you would pay for a Hybrid and what you would pay for a non-hybrid is a pretty huge expense," states Pirtle.

"You're really not gonna make your money back with a Hybrid because you won't use enough gas to make up that money because it's so expensive," said Hendricks.

But before you go out and buy yourself a vehicle-- there's something you should remember.

"Look at your finances. Make sure you're doing a budget, make sure you've called the insurance company to see how much that insurance is gonna cost me then look into how much you'll need to pay for gas and so forth, said Mark Gilliam, financial consultant.

Gilliam also says when you purchase a car or any expensive item, it is key to pay attention to your own personal economy and not the national economy.