BOWLING GREEN, Ky. (WBKO) -- Ground broke Tuesday night for the new Hyatt Place hotel scheduled to open next fall in downtown Bowling Green.
"This hotel could possibly attract people who otherwise wouldn't have stayed in town. Maybe someone came to visit WKU or came to visit SKyPAC for a concert or an event or something like that. Maybe they live just a couple hours away and would have driven home otherwise that night, but now since we have the hotel right downtown, they'll be more inclined to stay, and that's what we love -- heads in beds," said Telia Butler, the Public Relations Coordinator for the Bowling Green Area Convention & Visitors Bureau.
She said after the Hyatt Place is built, the need for more beds will be fulfilled. The city has 2,700 rooms now, and this new hotel will add 108 more.
"Certain times of year we certainly are full and booked up, definitely a seasonal thing, but for the most part, we're pretty consistent," Butler said.
She said on average when someone comes to Bowling Green, that person stays for 2.8 nights and spends about $215 during that one visit.
The general manager of Double Dogs, Chad Dennison, said it helps out his restaurant when hotels are full.
"Us being a local business and not a chain, like some of the others in town, if someone's looking to try something new and unique to Bowling Green, then a lot of times those hotels will send those people our direction," he said.
He said hotels often work with local businesses like that.
"If there's more rooms available then that means more people will be coming to the town, which will be a boost for the economy and help everyone out," Dennison said.
Butler said they're trying to publicize more events in winter and spring to keep hotels booked beyond the popular summer and fall tourism seasons.
Warren County tourism brought in $353 million last year, and Butler said that number has grown for the last five years.