Bowling Green, Ky. (WBKO) --- When people think of retail holidays many think black Friday or Cyber Monday.
But, for JoAnn Currier, a small business owner at Flea Land Antique Mall, it was Small Business Saturday that she was gearing up for.
"To draw attention to that one day, that says 'hey! don't forget us,' we're here, we're vibrant, and we are bringing money back into the community," Currier said.
The nationally recognized shopping holiday started back in 2010 to encourage the support of small local businesses.
"It puts more money back into the communities to support your local business and I think in recent years the mom and pop stores have kinda made a comeback, it's more of a unique shopping experience, it's kind of different than the same old big box store," said Angela Mayes, owner of Rugs at Flea Land.
Flea land market in Bowling Green is Kentucky's largest indoor flea market with a variety of local stores just steps away from one another.
"When I sell something for them, then they spend the money back in Bowling Green. So, we're recycling it on a local level," said Currier.
But it's not just the money that JoAnn works for.
"The community of it and you become like a family, is what happens," Currier said.
"We need to support the small business. These are the backbone of our country," said Brenda Kilmon, supporting Small Business Saturday.
Small Business Saturday is a big deal for independent retailers.
"It gives us a feeling that we are not left out," said Joann Currier.
The A-Frame in downtown Bowling Green also celebrated independent retailers and small businesses with their Holiday Market on Saturday.
A market for artists and vendors who own their own business, showcasing 25 different businesses from around the area, most of which rely on local sales to make a living.
The owners of the A-Frame say this day is a big deal to the community.
"It keeps the money local. My husband and I, this is what we do full-time. We own the A-Frame and we're here pretty much 24-7 just about and it just keeps the money in our community," said Shkala Smith.
The holiday market featured many businesses with an assortment of handmade products.